Residential Group Housing

The architectural design of a group housing project takes into account the marketability of the project through high quality design of spaces, building elevation and provision of attractive amenities for the end users. Specialized consultants are brought on board and cost is managed through aggressive specifications at each stage. The use of technology is done to adhere to all local laws and regulations, as well as to ease document flow and facilitate coordination with the contractor during the execution stage. Use of green building features and sustainable architectural planning makes sure the flats are comfortable and attractive to buyers.

Space Design Process

Scale and Proportion
In the above image scale & proportion is shown via windows and facade design elements.

This principle of design is very easy to understand as it impacts the visual appearance of a space immensely, anything out of proportion will always disturb our mind or may look unpleasant and on the other hand, the perfect ratios will always look appealing and pleasant to eyes . This is why in our designs we try to achieve golden ratio with every possible things to get a pleasing dimensional relationships between the width of a element and its height, so that every inch of the design becomes appealing.

Scale and proportion become very significant when we play through physical form or major design elements. Other than that, it could also reflect through internal elements like ceiling, wall paneling, flooring patterns and the wood work done. Scale and proportions doesn’t need to be three dimensional representation it can be a two dimension representation too. For example, as a rule, we recommend that coffee tables should be two-third as long as the sofa they are set against. Also as another general rule, a piece of art should take up 4/7ths of the space of wall where it hangs.

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Evident image depicting the scale & proportion.
scale proportion-2
In this image scale and proportion is depicted by the wall moldings in relevance to the proportions of the furniture placed.
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Wall paneling in this image represents the 2D depiction of scale and proportion here.

It’s also important to consider the placement of your design elements, particularly when dealing with windows arches of any shelving unit. In some designs we try arranging groups of design  elements in varying heights and directions, while doing this we try to stick to odd-numbered groupings, as they tend to be more aesthetically pleasing. There are a few more fundamental concepts of design we follow, that play a role in every space of your home, regardless of your personal style.

When it comes to the form and functionality of exteriors, keeping things in proportion is imperative to achieve a well-balanced aesthetic design that works well for daily living. And we design spaces with the sense of the same because of which our design will never over or underwhelmed to our clients.

Façade Design
In the above image the facade of the residential building is represented, these facades combine to form an overall look of the housing

​The facades of a building is visible from a street and according to us plays an important role in contributing to the amenity and attractiveness of an area. Therefore we design facades to have a pleasing scale & appearance, proportion and rhythm, solid-to-void relationship and materiality. We keep our focus and attention to its design to ensure that the building stands up to critical observation from near and far. We understand that it is essential that all building elevations are considered and designed as an integral part of the overall development.

We ensure that facades contribute to an interesting and lively public realm by incorporating following pointers –

  • frequent doors and windows, with few blank walls
  • narrow frontage buildings, to give a more vertical rhythm
  • projections and voids through the use of windows, balconies and porches
  • lively internal uses visible from the exterior or projecting outside
  • the use of materials and details that enhances the design and consider the treatment of the base, middle and top in the overall facade composition.
Facade here casts a segregation between the interior and exterior environment
Facade in this image a very simple yet elegant design. The use of symmetrical balance to equalize the visual weight can be seen here.

Facades are the outcome of sophisticated technology and advanced manufacturing processes which means they are highly resistant to the exterior environment. When compared to the commonly used exterior paints these can look smudgy, attract dirt and dust, they are sturdy and weather resistant, these powers make them highly durable hence they last for decades. We design a building facade system which empowers the occupants to regulate light penetration by several methods, like louvers or shading devices. Balconies, as well as corner windows can be used to articulate facades and improve passive surveillance. In addition to this, it also allows the regulation of air movement and temperature with operable door and windows, which increases the overall building comfort levels. In some design we also incorporate acoustic insulations to provide acoustic comfort in noisy streets.

In this image residential tower is shown capturing daylight.

Lighting plays a major role in manipulating the ambience of any designed space, be it daylighting or electric lighting. The whole and soul purpose of light is not just to illuminate the space, they can have their own functions to perform specific to the requirement of the design and user.

When we talk about manipulation in design with light we mean to expand the room space visually by using exposure to daylight or by switching between themes using mood lighting. Lights can also be designed in accordance to the levels of illumination or maybe they can be just planned in a manner to form a pattern. Lights also help us in highlighting several design elements and sometimes they become the design element. For a light strip running through a wall paneling or may a light fixture hung over the dining table grabbing all attention. Our design incorporate several types of lights specific to its function and the requirement of the space. For example – Accent lighting adds drama to a room by creating visual interest, ambient lighting provides an area with overall illumination and task lighting helps you perform specific tasks.

We believe taking advantage of natural resources in the built environment brings numerous benefits which includes increase in the occupant’s health and comfort. “Daylight triggers our circadian rhythms and contributes thereby to our health and well-being” states Thomas Schielke. That is why as architects and interior designers we have a responsibility to provide healthy interiors for our occupants.

This image shows the beauty and flexibility of electrical lighting which can be controlled and customized by the occupants .
This image shows a perfect blend of natural and artificial lighting.
Here outdoor electric lighting is represented, creating an ambience for the common spaces in the housing societies.

Also daylight has the ability to shape form, and not just in an aesthetically pleasing way.  We often use light to shape form in interiors by playing through its entrance sources, natural light makes almost any space more inviting. When daylighting reveals the true form of the design, the architecture and interior design become alive. Apart from its visual impacts daylighting also effects the thermal conditions of a space and when we dig deep several techniques like designing of shading devices and daylight optimization help manipulating the heat gain which further influences the indoor environment.

This image represent the symmetrical balance via its wall paneling and the placement of the furniture.

The human eye has the ability to make distinctions in what all they see. Balance allows the human eye to scan the room & refocus continually. It produces calm and relation. On the other hand an unbalanced composition gives a feeling of disorienting and makes the viewer feel uncomfortable. The measure of visual interest in an area or a design is termed as visual weight. Every element in a design carries a visual weight be it furniture, colors, textures, shapes, patterns, etc. Some elements are heavy and draw the eye, while other elements are lighter and act as supporting design elements. The way these elements are laid out in our design will always create a feeling of balance.

We all know that there are two basic types of balance – Symmetrical and Asymmetrical. Symmetrical designs involves the elements of equal weight on either side of an imaginary center line. Asymmetrical designs uses elements of different weights, often laid out in relation to a line that is not even in center of the overall design. Another type of which we use in our designs is radial balance, it is a distributed arrangement of design elements around a central point either extending inwards or outwards.

In this picture decor items depict asymmetrical balance and the pendant light also creates a focal point along the space.
Above picture is a representation of asymmetrical balance here depicted by sofa set on one side and sleek TV unit opposite to it.
The above image shows asymmetrical balance designed through vertical band and the cantilevered slabs.

We believe visual balance results from visual weight and direction. Factors that influence visual weight include – Size of the objects, shape of the object and density of the object. Factors that affect visual direction include location of elements. We also design elements to appear moving in a direction because movement also affects the visual balance of a design. We generally plan a focal point in our designs to guide the eyes of people away from the less attractive features of a space towards vital elements of interior decoration that can offer character and interest to that space.

In this image green and yellow colors are adding life to the space and the dark colors are giving them a platform to highlight.

People often oversee colors at the time of interior design, but color plays an essential role in our lives. It is a visual language understood throughout the world. When we try to communicate something through our design, we do it through colors. The interior of a space is highly dependent on the color scheme as it is the most important factor of interior design. Colour has the potential to make or break a space.

We understand how colors behave, how they change their character and how they influence the occupants mood. All colors change their character when lightness and saturation are modified so it’s not enough to pick a color for a certain design element, that’s why we pick a shade. Light colors are airy and as a general rule, they make rooms feel larger and brighter. Dark colors are sophisticated and warm and they make rooms feel intimate. If we explain, colors basically behave in three ways. They can be active, passive or neutral. Neutrals include black, gray, white and brown and these colors are often used to establish balance in a decor that includes both active and passive shades.

In this image the green color is adding a refreshing and rejuvenating vibe to the room and the sofa in darker shade is balancing it.
Here the facade of the house is themed in yellow and white color creating an elegant and appealing look.

The colors we use in your design and décor have an impact on the atmosphere they create and we assess what this ambiance should be before we choose the colors. A bedroom, for example, needs to be calm and soothing whereas a living room has to be rejuvenating and energized. While selecting a color palette for residence, we take several factors to take into consideration such as if you have pets or small children we stay away from white and other light colors that are difficult to care for. So we figure out what colors work where. For example, because orange is an energetic color and yellow is an uplifting and welcoming color, they both are great options for the entrance area. Blue is calming, relaxing and serene and it’s often used in bedrooms and bathrooms. Purple is rich, dramatic and sophisticated and it could suit areas such as the living room or even the dining room if you’re trying to create a more formal ambiance. Green is calm and restful so it’s a great option for the bedroom and it could also look wonderful in the living room or the kitchen because of its freshness.

In this image compilation of different textures can be seen on the facade – exposed brick, clean paint, glass and wooden louvers.

Texture in a design refers to the surface quality of a material. It can be described as either visual or tactile. Visual textures are those that immediately appeal to your visual sense on first glance. Tactile textures, on the other hand, ignite your sense of touch, forcing you to feel them to appreciate them. Texture is the component that helps elevate your interiors to the next level.

Before deciding on which textures are right for your space, we finalize a design style. From a glass coffee table to a textural wallpaper, texture can be added anywhere in an interior space. This is why we start from the floor and work our way up to the walls, ceiling and then the furniture, decor elements. All of these areas can be made more vivid and appealing by adding textures. For example a carefully placed throw-rug or even some patterned wall design will bring tons of depth to the room. Use of cloths like slip covers, throw pillows, and even blankets to make the room pop.

Here the most prominent texture id put on the floor enhancing the look of furniture above which is clean and sophisticated.
This image shows the different textures on the different surface in a bathroom and also the ambience they form collectively
This image shows how furniture can also have different textures and still compliment each other.

Textures can also influence the space via following measures –

  • Light reflection – As an example, a carpet will reflect less light than a wooden floor.
  • Manipulating Visual & Tactile texture – By adding a glass top to a roughly hewn coffee table we can change the tactile texture whilst retaining the visual texture.
  • Scale – As an example if we compare a sofa upholstered in a chunky cord is going to look very different to the same sofa upholstered in linen as it visually effects the scale of sofa.
  • Suitability – It may be great to have a sleek marble floor in a contemporary bathroom, but marble having slippery property is avoided and tiles or stone with non-slippery traits are picked.

Textures can also suggest temperature, smooth and shiny textures which reflect more light and give a cool impression granting a modern look to the design whereas soft and raised textures, which absorb more light, convey a sense of warmth and gives a more of rustic feel. Rooms we design which look ‘cosy’ usually include lots of these textures.

In this image contrasting colors are representing rhythm along with repetition.

Rhythm is commonly used in music. It is something that unites all the stanzas, bridges and choruses and as per our believes design has unique relationship with music. That’s why in our design, rhythm is one of the fundamental elements. We define it as a subtle pattern that takes all of the individual design elements and binds them together. It gives a sense of polish to the designed space and considered to be the secret behind our success in every design. It is one of the basic principles in interior design and commonly used to help the eyes move around the room in an organized manner. In addition to this, rhythm plays an important role in interior design as it helps in how the viewer perceives the space, in terms of functionality and appearance. There are actually five techniques we employ to encourage the flow of movement throughout the interiors –

  • Repetition – Repeating a continuous pattern throughout the space to create a sense of stability. This is achieved by using continuous architectural features such as columns to focus on the room’s layout. Or even as simple as matching your wallpaper elements with any other features of the house, be it in pattern or color or texture.
  • Gradation – Used to have step by step sense of progression to move the eye from one end of the space to the other. For example the incorporation of stars in the kids bedroom that allows the eye to move from an upper level to the floor.
  • Transition – With this, we allow a design element to move the eye in an uninterrupted flow from one spot to another. As an example take a seating that features curved furniture along the drawing room or lobby area.
  • Contrast – This is created when we want one design element in direct opposition to another, causing the eye to move back-and-forth between them. This can be depicted through colors and can be mixed and matched with wood and metal.
  • Radiation – In this we bring several design elements to come together to form a balanced rotation around a center object. Radiation can be seen in a round dining or seating areas where the furniture is grouped together around a central object.
In this image rhythm is represented via facade design elements and frequent repetition of door windows.
In this image walls are representing rhythm via repetition whereas the different patterns of fabrics show contrast.
In this image the rhythm is depicted by the simple piece of art in the form of wall painting hung over a solid dominating colored wall.

We do not use all five techniques in a single project. Selectively incorporating just one or two throughout different components of the design helps us in making the interior wonderful.